How Often Should I Post To Twitter

How Often Should I Post To Twitter
One of our most asked questions is:

How Often Should I Be Posting To Twitter?

The quick answer:

As Often As You Can (Min: 4 times)

The Explanation:

Twitter is a constant flow of information. The key to getting views and engagements is to make sure that your users see what you are posting. Unfortunately, there is no way to know for sure when your users will be online to check their feed, so posting as often as you can is key. Here is a small list of some of the top users on twitter and how often they tweet.

Handle Name Title Followers Tweets Per Day
@guykawasaki Guy Kawasaki Marketing Exec 1.46M 46.1
@alyssa_milano Alyssa Milano Actress 2.8M 4.5
@nike Nike Shoe and Clothing Co 5.47M 9.8
@McDonalds McDonalds Fast Food Chain 3.01M 181.6
@CocaCola Coca-Cola Soft Drinks 3.11M 15.3
@Google Google Software Company 12.7M 4.9

Our Recommendations

It is a much larger problem to underpost than to overpost. The chances of you gaining a client far outweigh the downside of someone thinking you post too much. Posting quality content also allows your content to spread organically.


  • Be consistent and post everyday
  • Make sure you have at least 4 tweets per day.
  • Don't be afraid to repeat yourself, but try to limit the same post to no more than 3 times
  • Track your engagement and respond to mentions

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